Instagram Growth Showdown
Algoritmo vs storytelling
Hello, digital friend! Today, I want to bring you to the ring where the eternal rivals will face off: Algorithm vs. Storytelling! Who will come out on top?
Today, we dive into the Instagram ring for an epic battle: good old storytelling vs. the feared algorithm. Yes, it’s one of those nerve-wracking clashes, like deciding whether to eat your last cookie now or save it for tomorrow (spoiler: eat it now!).
Don’t Get Obsessed with Algorithms
The best music will survive on Spotify.
The best videos will survive on YouTube.
The best movies and series will survive on Netflix, Prime Video, and Disney+.
The best and most meaningful photos will survive on Instagram.
Cultivate a healthy and deep obsession with turning every piece of your content into art.
These few sentences contain a paradigm shift that is essential for success on social media.
Think about it for a moment…
Isn’t content creation a creative job?
“Of course, it is…”
Your job is NOT just to stick to a posting schedule, publish every day, or know the latest algorithm trends.
So, who wins in the Algorithm vs. Storytelling conflict?
It’s hard to say. Remember, your job is to amaze your audience, break patterns, and create art.
According to the Oxford Encyclopedia, art is any form of human activity that showcases or enhances one’s inventive talent and expressive ability.
So far, we’ve understood one thing:
- To grow on social media, we need to create content that is extraordinary, that amazes people and spreads through word of mouth.
But there’s also a second fundamental secret in the game of art and media.
Here it is:
- People discover the artist for their art but continue to follow them for their mind.
The artist themselves is the primary manifestation of their art.
We can fall in love with a song without following the artist who created it…
…how many times has that happened to you?
In that case, the artist’s work is incomplete, flawed in its nature.
Other times, we become fans of artists not so much for the music or art they create but for what they embody. Think of those who wear Nirvana t-shirts, wait for hours to get Coldplay tickets, or follow the daily adventures of the Ferragnez.
It’s not just the art itself but the narrative the art creates about the artist.
So, there is no clear winner between Algorithm vs. Storytelling.
Art is an emotional transfer that connects the audience to its narrator.
And remember, it’s not just artists who do this.
Content creators, professionals, experts, and even companies do it.
They do it on social media, every single day.
How do they do it?
Through constant alignment between:
- Communicative charisma
- Belief system
- Content format
The famous storytelling becomes an integral part of the game.
You cannot think of growing on social media if you don’t know how to tell your story because many people talk, but few listen.
When someone lands on your profile or your content, they don’t spend more than 15-30 seconds on it.
If in that time, they don’t find the answer to the question “why should I follow this person?” then be sure they won’t follow you.
I invite you to look at your content and your channels through the eyes of a stranger.
Imagine not knowing who you are at all…
Would you follow yourself?
Let’s see how our Algorithm vs. Storytelling battle proceeds
Round 1: Algorithm vs. Storytelling – Storytelling Wins
In our corner, we have the undisputed king of engagement, the master of emotions, the great Storytelling!
What is it? Simple. Telling stories.
The art of making people feel part of your life, your adventure, or your afternoon eating sushi.
Let’s see its advantages:
- Emotional Connection: Human stories can warm anyone’s heart. Share your experiences, failures, and successes, and people will feel closer to you.
- Authentic Engagement: People identify with sincere stories. You don’t need to be a rock star; just be yourself!
- Memorability: Well-told stories stick in people’s minds. They won’t forget that epic moment when you conquered a mountain of spaghetti.
Round 2: Algorithm vs. Storytelling – Algorithm Wins
In the opposite corner, the nightmare of many, the dark and mysterious Algorithm!
This monster decides what we see in our feed and when we see it. Like that friend who always picks the restaurant and the movie time.
Remember, the game is this: Instagram is not owned by you, and the rules change continuously without you being able to do anything about it.
Let’s see its advantages:
- Efficiency: The algorithm analyzes data such as your activity, interests, and behaviors. This means you can see more relevant content for you. Fewer cat food photos, more photos of cats doing silly things!
- Greater Visibility: If people like your content, the algorithm will make it shine like a star. More likes, comments, and shares mean more visibility.
- Diversification: The algorithm presents a variety of content. So even if you’re obsessed with pizzas, you’ll also see some healthy salads occasionally. A sort of balance in your visual diet!
Final Round: Who Will Win Between Algorithm vs. Storytelling?
So, who will win the most famous Instagram battle: Algorithm vs. Storytelling? Here’s the truth: there is no absolute winner.
The key to success on Instagram is finding the balance between engaging your audience through storytelling and understanding the algorithm to maximize visibility.
Tell stories that engage your audience, but don’t forget to play to the algorithm’s strengths. Use relevant hashtags, post regularly, collaborate with other users, and interact with your audience. This way, you can grow on Instagram without sacrificing your creativity.
Now go back to your feed, start telling epic stories, and challenge the algorithm!
Good luck on your Instagram growth adventure! 📸💥
Digitally yours
📱Sara 🔥
